Who is Crobox?

Crobox is reinventing Guided Selling. How? By enriching product content and building compelling eCommerce experiences that connect customer needs directly to product benefits. We help shoppers make the right decision in a stress-free environment by leveraging our expertise in behavioral psychology, eCommerce, and data.

What is the challenge?

As a Crobox Marketing Manager, you will play a pivotal role in transforming strategy and vision into tangible results. You'll collaborate closely with an ambitious Revenue Team comprising Sales, Marketing, and Account Management, reporting directly to the Chief Growth Officer. This is an exciting opportunity to join us during a pivotal phase of rapid growth, where fresh ideas are driving innovation in our product offerings.

Overview:

As we embark on scaling our Revenue team, we seek a dynamic individual to spearhead the development and implementation of strategic initiatives that seamlessly integrate with our Sales and Account Management processes. Reporting directly to the Chief Growth Officer, this role requires a visionary leader to maintain a good balance of strategy development and execution of Demand Marketing and Product Marketing initiatives.

As a Marketing Manager you will:

• Execute GTM strategies that are scalable and segmented to Midmarket and Enterprise audiences.

• Manage the Marketing Team, consisting of a Content Marketer and Performance Marketer, ensuring alignment with the company's overarching strategy.

• Demonstrate T-Shaped knowledge of Demand Marketing with a specialty of Product Marketing, combining the two to  maintain a steady flow of high-quality MQLs into the Sales Pipeline.

• Embrace a holistic approach to marketing, creating campaigns that support the organization and are adaptable across channels.

• Edit long-form content strategically to drive intent, work together with the Content Marketer to plan content across the customer journey.

• Take charge of Product Marketing and Messaging, ensuring consistent, value-driven communication across all channels.

• Stay updated on competitors' messaging to maintain our strong differentiation.

• Manage website maintenance, coordinating with the team for necessary content and optimizations.

• Strike a balance between defining strategy, managing a small team, and executing on your vision. 

What about you?

• Live in or around Amsterdam

• Have 3-5 years experience in a marketing role

• Have at least 2 years of experience in a manager role 

• Have Enterprise SaaS experience (agency or in-house)

• Excellent English writing and communication skills (native/bilingual level)

• Experience with Hubspot is a plus

• Experience with small event marketing is a plus

What do we offer?

• 25 holiday days 

• Company laptop of choice

• Yearly performance bonus

• Travel expenses covered

• Personal education training budget 

• Great coffee, fresh fruit, and lunch at the office

• Ability to work abroad for up to two weeks at a time anytime you want

• Dutch lessons for internationals

• Quarterly team outings and activities

• Yearly company trip 

• Beautiful office on the canals in central Amsterdam

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